Special Features
Sweets Middle East 2010
The successful joint-venture of Koelnmesse and Dubai World Trade Centre continues: Sweets & Snacks Middle East is the ideal platform for the Sweets & Confectionery, Bakery, Snack Food and Ice Cream Industry to capitalise on the region´s booming market.Now celebrating its 4th edition, Sweets & Snacks Middle east held in conjunction to Sweet & SnackTec Middle East is the Middle East´s only sweets, snacks and confectionery exhibition to showcase the entire value chain from the first step of the manufacturing process to the sales of finished products.
Two Specialised Shows under one Roof
Valuable synergy effects will arise from the parallel scheduling of Sweets & Snacks Middle East with Sweet & SnackTec Middle East. The confectionery and snack sector requires specialist technologies, packaging solutions and ingredients and Sweet & SnackTec Middle East is the only event in the region where the latest technologies for processing and packaging in the sweets and confectionery, bakery and snack industry are on show.
For specialist suppliers it’s the best chance to enhance branch visibility, strengthen your regional network and make direct contact with a market that prefers to deal face-to-face.
Excellent Results from the Previous Edition 2009
More than 155 companies and 4,786 trade buyers representing 79 countries, enjoyed outstanding sales and increased networking opportunities during Sweets & Snacks Middle East and Sweet & SnackTec Middle East exhibition, boosting business in the confectionery industry across the Middle East.
The shows were bolstered by the introduction of the Educational Workshops based on "Understanding Food Trade Regulations in Dubai". Organised by Dubai Municipality, the workshops provided support and guidance to the hundreds of international companies who showcased their latest products at the show.
Business Hub Dubai
Dubai as the region´s trading hub is the strategic entry point into the Middle East and North Africa. The United Arab Emirates are the largest trade destination in the Arab world and the world´s 3rd largest re-exporter.
The Middle East has seen a marked increase in confectionery imports with AED 686 million (USD 187 million) of products entering the region in 2008. The market for savoury snacks in the Middle East and North Africa showed an annual growth rate of 7 % between 2003 and 2008.
Event Details:
Title: Sweets Middle East 2010
Parallel Event: Sweet & SnackTec Middle East 2010 - International Exhibition for processing, manufacturing and packaging for the Sweet & Confectionery, Bakery & Snack Industry. www.sstme.com
Date: 31 October - 02 November 2010
Venue: Hall 1 at Dubai International Convention and Exhibition Centre
Timings: 10:00 am to 06:00 pm
Website: http://www.sweetsmiddleeast.com


