Special Features


BurJuman’s Safe & Sound Campaign

BurJuman’s Safe & Sound campaign is one of the region’s largest, most comprehensive breast cancer awareness campaigns. Launched in 1997, this year round program focuses on the key message of survival through early detection and treatment.

Helping us beat breast cancer

Safe and Sound is also privileged to have the annual support of major blue chip corporate from varied industry sectors. The partnership with these progressive companies enables the campaign to effectively spread the message of early detection amongst thousands of women and men across the UAE, in a manner that is relevant to them.

Reaching out

Through numerous in-mall and external events along with outreach initiatives, Safe and Sound, has encouraged families in the UAE to proactively take charge of their health, helping to increase understanding and empower women in the fight against breast cancer.

Proceeds from fund raising initiatives are monitored by the Red Crescent and go towards generating further awareness and supporting patient care.

Pink Walkathon
The Safe & Sound Pink Walkathon is an annual charitable, non-competitive event aimed at raising both awareness and funds for breast cancer. Show your support. Join thousands of women, men and children participate in a fun 3.6km walk and enjoy a host of entertaining events after.

All funds raised through walk registration fees and donations will go towards raising further awareness for breast cancer and patient care. Fund usage is monitored by the UAE Red Crescent Society.

For more information, please contact 04 3520222 or email marketing@burjuman.com

Website: http://www.safeandsound.ae



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