Special Features
Dubai International Motor Show 2011
From concept creations to global launches, Dubai International Motor Show has it all from 10-14 November 2011, opening daily from 11 am – 10 pm, Thursday 6 pm – 10 pm and Friday 3 pm – 10 pm at Dubai International Convention and Exhibition Centre. This year’s show will include first time participation by some of the world’s most exciting and powerful motoring marques, including De Macross, McLaren, MG and Spyker.They join a world class list of international automotive manufacturers preparing to unveil their latest models, concept cars and technological innovations during the five day show.
The growing list of top exhibitors confirmed this year include Audi, Aston Martin, Bentley, Bugatti, Cadillac, Chevrolet, Chrysler, Dodge, Ferrari, Ford, GM, Honda, Hyundai, Infiniti, Jaguar, Jeep, Kia, Lamborghini, Land Rover, Lexus, Maserati, Mercedes-Benz, Mitsubishi, Nissan, Porsche, Peugeot, Renault, Toyota, Volkswagen and Volvo.
This year’s show includes a dedicated tuning section with the world’s major players including Brabus, Depp-At, Hamann, Fab Design, Gemballa, TechArt and Vorsteiner expecting strong sales from a region that embraces customisation and bespoke enhancement of luxury models. Leading manufacturers of motorcycles and all-terrain vehicles, including Victory and Polaris who are also Gold Sponsors at this year’s show, are also set to showcase the latest models available in the Middle East.
Luxury automotive manufacturers such as Jaguar Land Rover will showcase their strongest and most comprehensive line-up of vehicles in the company’s history, choosing the Dubai International Motor Show to debut the complete 12MY range of Jaguar, Land Rover and Range Rover nameplates and offer a sneak preview of the XKR-S, Jaguar’s fastest production vehicle to date. The company will also introduce its much anticipated Range Rover Evoque, the smallest, lightest and most fuel efficient Range Rover ever.
“The Dubai International Motor Show has earned a place in the automotive world as the definitive platform for showcasing the latest and most exciting models and marques, and this year’s event is looking to reach new levels. There is no doubt that the Middle East is one of the highest growth markets for the world’s premium automotive manufacturers, and the show attracts the biggest regional audience of motoring enthusiasts. It’s an unbeatable combination,” said Helal Saeed Almarri, CEO, Dubai World Trade Centre, the organiser of the biennial show.
Germany’s luxury car manufacturer Audi promises to make a powerful statement at this year’s show. Jeff Mannering, Managing Director, Audi Middle East said: “Audi has lots to present this year! We are aiming for 25 percent growth in 2011 and new products as well as exposure to and interaction with Audi enthusiasts are an important part of that. Visitors of the Dubai Motor Show will have the chance to get up close and personal with our latest models including the Audi A1, A7 and A6. We will also show several new models, but we will keep those a secret for now.”
Syed Ahmed, General Manager, Marketing at Nissan Middle East has also confirmed an unprecedented line-up for Japanese car giant Nissan, with at least two new model launches expected on the stand this year: “Nissan’s distinctiveness and fast developing reputation for innovation will be further manifested by some thrilling displays of sports cars and SUV models plus some surprises for visitors to the show.”
Website: http://www.dubaimotorshow.com/page.cfm/Link=1/t=m/goSection=1
