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Wellness Real Estate Gains Momentum Following COVID-19 As Vincitore Realty Builds The Region’s First Wellness Property In Dubai
(4 August 2021)
Vincitore Realty is redefining real estate, healthy living and wellness with the development of the Dh375 million Vincitore Benessere project, that will change homes and lives - giving people a way for a happy, healthy, and enjoyable lifestyle


The COVID-19 pandemic could potentially cost the global economy a whopping US$82 trillion over the next five years according to the World Economic Forum, thereby shifting the global focus onto the wellbeing and wellness of people. Property buyers worldwide are seeking homes where they can live a higher quality of life, that guarantees all round wellness for themselves and their families.

“While lost value of $82 trillion is the worst-case scenario, the centre's consensus projection was a loss of some $26.8 trillion, or 5.3 percent, of global GDP in the coming five years,” a World Economic Forum report said.

This is on top of the trillions of dollars lost in global equity and more than US$4 trillion lost in tourism sector worldwide due to the pandemic.

Wellness is a US$4.5 trillion colossal global industry, estimated by the Global Wellness Institute (GWI). The last hundred years have brought great advances in engineering, sanitation, building safety and city planning. Science and technologies have enabled us to control infectious diseases and bring ever greater levels of comfort, conveniences, entertainment and telecommunications into our homes.

GWI, a leading authority on wellness worldwide, believes that residential real estate is the next frontier that will be radically transformed by the wellness movement. As the world recovers from the deadly pandemic, property developers, home owners and future property buyers have started to look at Wellness Real Estate and homes that are equipped with wellness amenities and features that can take care of their residents in the best- and worst-case scenarios, and offer them a better quality of life.

It is against this backdrop that Vincitore Realty, one of Dubai’s finest branded-boutique real estate, is continuing its advanced stage construction works on its newest project Vincitore Benessere – a wellness cluster that will create a safe haven for its residents and owners when delivered in Q2 2023.

Wellness real estate developer, Mr. Vir Doshi, Director of Vincitore Realty, and an ambassador from Dubai for the Global Wellness Institute, says, "As real estate developers, we build spaces where people spend 80 percent of their life, hence, we believe it's our responsibility to ensure that the demand for health and wellness is incorporated in every aspect of their life from physical wellness, mental wellness, emotional wellbeing, spiritual wellness, work-life balance and more.

“When we design landmarks, we combine wellness with modern technology to provide our residents with spaces, amenities, and wellness features they need to live healthier, happier, and longer lives.

With a development value exceeding Dh375 million, Vincitore Benessere, Dubai’s 1st ever Wellness Residential Landmark will host 380 branded residences ranging from Studios to 3-Bedroom luxury apartments – all fitted with the best-in-class facilities and amenities suited for those seeking the ultimate integration of wellness and luxury lifestyle.

The project will be the first to include over 100,000 sq. ft. of luxurious wellness amenities in a seamless leisure deck, ranging from an Island gym, a lagoon pool,   room, meditation room, a Zen garden, a botanical garden, aromatherapy, a business lounge, soft jogging track, an all-sports terrain, and many more facilities that encompass holistic wellbeing.

Vincitore Benessere has been designed as a completely unique development that encompasses   and supports major aspects of human wellness through extensive research, design and execution of fundamental principles of wellness in Real estate like never before. 

Given the unique opportunity in the Wellness Real Estate sector, Vincitore Benessere is the first-ever wellness residential landmark in the UAE ready to rewrite the course of luxury real estate with wellness, in the golden city of Dubai.

The city has been a hub of innovations in real estate for the world, and this landmark serves as a testament to the same. It is a perfect solution in the post-pandemic world for a new age dweller who aspires for a luxury home without missing the wellness quotient. This project aligns with the initiative of the Dubai 2040 vision, to set new benchmarks in the city of Dubai by offering citizens the guarantee of a better quality of life.

The project is located in Arjan, next to Miracle Gardens with the magnificent views of the floral display at the Miracle Garden. The development of Vincitore Benessere more than doubles the developer’s real estate portfolio value to Dh730 million (US$200 million), including the Dh135 million Vincitore Palacio and Dh230 million Vincitore Boulevard.




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