In line with their vision to position Dubai as the leading tourism destination and commercial hub of the world, the Dubai Convention Bureau (DCB) - a division of the Department of Tourism and Commerce Marketing - has won the bid to host three major conferences in Dubai in the next four years.
The three conferences - secured with the help of a number of stakeholders and spanning different fields of work and areas of study - show the diversity of the targeted audience, who will be travelling to the city from all over of the world to attend these events.
The conferences include the World Engineering Education Forum (Weef) to be held in 2014, the 17th world meeting of the International Society for Sexual Medicine (ISSM) planned to take place in 2016, and the Aviation Fuel Forum (IATA) to be held in October this year.
Commenting on the addition of these events to Dubai’s growing conference offering, Jerad Bachar, Director of the Dubai Convention Bureau, said, "Dubai is increasingly becoming the MICE destination of choice. The combination of excellent infrastructure, premier hotel and leisure facilities, and the efforts expended by the leadership of the Emirate, means that more and more international conferences are making their way to our shores. We look forward to hosting these three premier events and the many others that are sure to follow."
Prof. Dr Alaa Ashmawy, Dean of the School of Engineering at the American University in Dubai, commented, "As a member of the Executive Committee of the Global Engineering Deans Council (GEDC), I am thrilled to see that we have been successful in bringing this important Engineering event to Dubai for 2014. Our proposal in partnership with the Dubai World Trade Centre, and with the unwavering support of the Dubai Convention Bureau, was very well-received by the review committee."
The conference, held biennially in different countries across the globe, aims to educate people on the role of engineering in changing the world for good, and attempt at the social inclusion of sectors that have largely been marginalised.
Executive Secretary of GEDC Dr Hans Hoyer said, "Although the event is still two years ahead, the proposal was prepared very professionally and included even the finest details. I am confident that the event will be a huge success."
After a consensus by ISSM members, the 17th world meeting on sexual medicine will also be hosted by Dubai in September 2016 with an expected target audience - including scientists, clinicians, and physicians in fields of urology, andrology, gynaecology, psychology, and psychiatry - exceeding 1,000 delegates.
Being organised in various parts of the globe since 1982, the conference takes place every two years and invites people working on, and interested in finding solutions for sexual diseases, impotence, and related issues. It has already been organised in Egypt, Denmark, Korea, Belgium, Brazil, and the USA amongst others.
Another major event to take place this year in Dubai in the month of October is the IATA conference titled ’Business Insight on Passenger Satisfaction Benchmark’. IATA is an international trade body, created over 60 years ago by a group of airlines and today, has expanded to represent some 240 airlines comprising 84% of total air traffic. The organisation also represents, leads and serves the airline industry in general.
The Dubai Convention Bureau is a division of the Department of Tourism and Commerce Marketing, a non-profit government funded organization, whose aim is to further develop and increase Dubai’s share of the international MICE and special events markets, whilst maximizing the economic prospects of Dubai. The DCB is dedicated to pursue and win events through national and international promotions to advance the position of the Emirate as a leading business tourism destination.
The DCB’s service standards are accredited by Lloyd’s Register Quality Assurance LRQA as part of the BestCities Global alliance, convention and visitor bureaus that deliver the world’s best service experience for the meeting industry. Consistently high service standards and close cooperation among the partners yield great results for our customers.