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Modhesh Summer Fashion Set For Fitting Finale At Dubai Festival City Mall Today
(12 August 2014)

 

Be it the fashion shows, the designing workshops, expert seminars or the face painting sessions – Dubai Festival City Mall has kept its shoppers completely entertained throughout Modhesh Summer Fashion, a fascinating event of Dubai Summer Surprises (DSS) that is all set to have a fitting finale today (Tuesday 12 August).

On August 10, families and individuals of all ages and nationalities thronged the mall’s atrium to watch the city’s youngest fashion aspirants between the ages of 8 and 12 years, take to the runway to showcase the latest collections from Stadium stores.

After the successful showing, Modhesh popped in yet again for a surprising performance and to hand out gifts and certificates to all the participating kids. Parents of participants and other families alike were seen cheering for the young models on stage.

Ali and Reem Al Nuaimi, two youngsters from Dubai had rave reviews of the show. “This fashion show is amazing. The kids look great in the beautiful clothes they were wearing. It’s my dream to participate in a show like this, and I will definitely register for Modhesh Summer Fashion next year,” said Reem.

Ali, on the other hand, was eagerly waiting for his turn at the face painting area. “I don’t mind the long queue but I am not leaving without having my face painted because I think it’s great fun,” he said.  

Brothers Fayaz and Farooq Al Zuaibi, Syrian nationals based in Saudi Arabia, were on a visit to Dubai for the summer. “There are so many kids at the shopping malls in Dubai and there are so many things for them to do besides shopping. I am enjoying my visit a lot because it has turned out to be a memorable experience with activities such as the Modhesh Summer Fashion where Modhesh also surprised us with his dance performance,” said Fayaz.

Farooq made the most of the T-shirt designing workshop. He said: “I like the fact that I could be as creative as I want at the workshop. I think it is really cool because if I can design my own shirts, I can show off my work to friends and family.”

The evening also saw fashion expert, Darine Williams, talk about the general trends for children’s fashion and offer tips on how to groom the little ones. Several parents attended the informative lecture and received useful information on how to dress their kids for various occasions. The free face painting session continued to be popular with kids of all ages and will be open from 4:30pm until closing time until the last day of the event.

Today (Tuesday 12 August), Modhesh Summer Fashion will celebrate its final day with around 40 kids staging the last fashion show at 6pm, featuring collections from Max, Babyshop, Forever 21 and Stadium stores. Budding models from the Emirates Autism Society will also join the team of all the participating kids as they steal the spotlight on the ramp together.  

Further, kids can look forward to the T-shirt designing workshop at 4:30pm, the Magazine Cover Star at 4:30pm and 7:45pm and the Modhesh performance at 6:45pm. The last seminar on the topic, ‘Beauty Tips for Teenagers’, will be held at 7:15pm, led by Devika Vasanth.

Modhesh Summer Fashion has given children between the ages of 5 and 16 years, the unique opportunity to get their first taste of what it is like to be a model in the fashion industry. The young wannabe models are taken through every stage of a real fashion event, from behind-the-scenes styling to learning the graceful walk under the guidance of a trained choreographer.

The 17th edition of DSS is organized by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM), and will run until 5 September this year, under the theme, “The Fun Side of Summer.” 

 

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