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DSS Visitors Snap Up Great Deals At City Centre Deira
(19 August 2014)


Since opening its doors in 1995, City Centre Deira has grown with the city of Dubai and evolved into a large-scale, mixed-use shopping destination, complete with retail outlets, restaurants, entertainment facilities and a hotel.

Today, City Centre Deira encompasses over 115,000 square metres of retail space and features over 370 retail stores and services. It also houses Magic Planet, one of the region's most popular indoor family entertainment centres, VOX Cinemas - an 11-screen cinema multiplex with 3,000 seats, as well as Bowling City. The Centre also provides direct access to the 5-star City Centre Hotel & Residence, managed by Pullman.

City Centre Deira is one of the malls of Majid Al Futtaim Properties, a Strategic Partner  of Dubai Festivals and Retail Establishmemt (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM) and the organisers of DSS.  With City Centre Deira offering  an exciting mix of shopping, entertainment and dining options this DSS, DFRE’s Media Centre  spoke to shoppers to hear from them what made City Centre Deira their preferred shopping destination:

Lakshmi Anderson, Indian tourist 

“I am visiting Dubai for a week. I have lived in Dubai before and enjoy shopping at City Centre Deira. This mall is an old favourite for Dubai’s residents and tourists. Dubai is a great city to shop year-round and not just during DSS. The variety of well-maintained and fashionable shopping malls makes it a delightful experience to visit Dubai over and over again. The transport links and value for money deals are an added incentive and I will continue to visit City Centre Deira.”

Sophie and Nabil Howeidy and Suad Fawaz, Yemeni and Libyan tourists

“We live in Nigeria, but we love coming to Dubai. We feel safe here and the kids enjoy the entertainment. Summer is the best time for us to visit the city, and we are lucky that DSS and other exciting promotions happen during this time of year. Despite a lot of new malls coming up in the city, we are very comfortable coming to City Centre Deira since we can pick up some affordable stuff. The entertainment options for kids are also exciting and are good value for money.”

Nastaran Mazadarani, Iranian tourist

“I like Dubai for its shopping experience. The products available here are all genuine and it is so convenient to be able to shop here. The shopping malls are fantastic and have a good mix of luxury and everyday retail brands. I usually shop for clothes and make up at City Centre Deira. Debenhams is one of my preferred stores and I make sure I browse through their wide selection of make-up and perfume brands when I am in Dubai. DSS is a great way for tourists to get a glimpse of what Dubai is all about.”

Sara Al Waseea, Libyan tourist

“I am holidaying in Dubai with family for three weeks and the promotions and sales this season have been great. We visit Dubai every six months and make sure we stop at all the malls but our preferred time to visit is the winter months. We usually stay at hotels in the vicinity and City Centre Deira is the most convenient option for us. The great thing about this mall is its location and proximity to the metro station. It is one of the oldest malls in Dubai and has always been one of our favourites.”

Shapir Ahmed, Indian tourist

“I am visiting Dubai for a four-day conference and a friend suggested that I visit City Centre Deira for a quick round of shopping. I must say that the sales and promotions here are great. We were advised that City Centre Deira offers one of the best shopping experiences and I can say that I was not disappointed. I wasn’t aware of the Dubai Summer Surprises, but now that I am here, I can see the deals and promotions for myself. They look very exciting.”

Alvin Manapalas, Filipino national, UAE resident

“I have been living in Dubai since 2007 and I come to City Centre Deira at least once a month. It is very conveniently located and is spacious. The sales during the summers on fashion items are excellent. I am here shopping for my wife and daughters since we are leaving on vacation soon. I am never disappointed when I visit City Centre Deira – it has something for everyone.”

Bilen Fre, Yordanos and Meron Noges Fre ,Ethiopian tourists

“I am here with my mother and sister and we are visiting Dubai for the first time. I am impressed with the beauty and amazing infrastructure that this city possesses. City Centre Deira is a very convenient option for us because it has all of the major international fashion brands and a fantastic food court and other popular restaurants. We love shopping at GAP, Zara, H&M and Forever 21 and we were happy to find all of these stores here. We look forward to visiting Dubai and City Centre Deira on our next trip.” 

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