Guest Posts, Link Building, SEO, Pay-Per-Click campaigns
Advanced Search
Download our Media Kit

 





Home / News / Company News
Company News
   

Emaar Is UAE’s Most Recommended Brand
(22 November 2017)

 

Home-grown property developer Emaar is the most recommended brand among consumers in the UAE according to the latest brand rankings from YouGov BrandIndex. The Advocacy Rankings, produced by YouGov’s daily brand tracking tool BrandIndex, considered how much UAE consumers endorsed brands over the past year by asking respondents, "Would you recommend the brand to a friend or

YouGov BrandIndex reveals top 10 brands with the highest advocacy in the UAE

Home-grown property developer Emaar is the most recommended brand among consumers in the UAE according to the latest brand rankings from YouGov BrandIndex.

The Advocacy Rankings, produced by YouGov’s daily brand tracking tool BrandIndex, considered how much UAE consumers endorsed brands over the past year by asking respondents, "Would you recommend the brand to a friend or colleague?" and “Would you tell a friend or colleague to avoid the brand?”

Having developed some of the country’s most iconic entertainment attractions, hot spots, hotels, malls and residential and commercial communities, Emaarhas produced consumer experiences that have helped to shape the UAE’s popularity as one of the leading destinations of the world. The rankings demonstrate in the past 12 months the Emaar experience has made the biggest lasting impression on consumers, enough to make them endorse their brand the most to others.

Behind Emaar, the UAE’s top 10 most recommended brands include three other home-grown brands with national airlines Emirates, following closely in second place, and Etihad Airways in sixth, while Emirates NBD comes in seventh.

iPhone and Apple score highly in third and fourth place respectively, leading the most endorsed tech and mobile brands and unchallenged by their competitors in the top 10. Meanwhile WhatsApp sits in fifth and Google in eighth, proving the worthiest of advocacy among social messaging and search brands in the Emirates.

Rounding out the 2017 Advocacy Rankings are leading multinational retailer Carrefour, franchised by Majid Al Futtaim, in ninth place, followed by financial services and global payments technology leader Visa, in tenth.

1.       Emaar
2.       Emirates
3.       iPhone
4.       Apple
5.       WhatsApp
6.       Etihad Airways
7.       Emirates NBD
8.       Google
9.       Carrefour
10.   Visa

Commenting on the rankings, Head of YouGov BrandIndex - MENA, Scott Booth said, “Brand advocacy is one of the most powerful marketing tools businesses can have. The act of recommendation shows consumers have had a very positive experience with a brand, and the top 10 have achieved just that. Understanding how little or how much consumers want friends to have the same experience they have had provides invaluable insight into delivery on brand promise and gives us a strong starting point from which to identify how the best brands differentiate themselves in this respect.”

Download the Dubai City Guide iPhone mobile app

DubaiCityGuide.com is owned and managed by Cyber Gear


  All fields are mandatory
Your Name
Email
City
Country
Your Comments
 Max 250 characters - Word Count :
Image Verification
Change Image

     
 
email print
1349
 

Sponsored By : PressReleaseNetwork.com           Sponsored Opportunities

       
       
   
       

Daily Guide

 



Hotels hotels Check out Hotels in Dubai
Shopping shopping A complete Mall & Store Guide
Dining dining Eating out at the coolest spots
Sightseeing sightseeing Things to see & do
DCG Recommends dcg recommends Best of the best in Entertainment
News Alerts
News Alerts
Stay ahead with dubai news
dcg mobile
dcg Mobile
With you wherever you go
rss feed
RSS Feeds
Get the latest
dubai blog
Dubai Blog
Your space, your voice
sitemap
Sitemap
DCG at a glance