Company News

Shoppers Capture DSF Moments On Social Media
(23 January 2018)
DSF launches social competition to win shopping vouchers


Shoppers have been showing their love for Dubai Shopping Festival (DSF) across social media, with many sharing snaps of their best bargains or taking selfies when participating in the array of DSF events and activities taking place in the city’s shopping malls.

As well as enjoying the sales and retail activations, Dubai residents have enjoyed being snap-happy as they capture the variety of entertainment and activities taking place during DSF, with many sharing pictures of the amazing fireworks happening each weekend, or the roaming family entertainment at retail districts in the city.

For those that love sharing their bargains with their followers on social media, DSF has launched a competition calling for shoppers to share a picture or video of the inside of their DSF bag to stand a chance of winning a AED 1,000 shopping voucher. Shoppers simply need to tag their post with #WhatsInMyDSFBag and 10 winners will be selected at random from the @DSFSocial channel.

Here, Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism), and the organisers of DSF, has revealed the most popular hashtags of the festival and some of the best social media pictures posted so far.

DSF Hashtag Statistics

#MyDSF – 26,700 posts to date 
#DubaiShoppingFestival – 14,300 posts to date

Top 10 DSF Social Pictures

https://www.instagram.com/p/BeDsZ6jlUC2/?tagged=mydsf

https://www.instagram.com/p/BeDvwonFJdj/?tagged=mydsf

https://www.instagram.com/p/BeDq2LanAEh/?tagged=mydsf

https://www.instagram.com/p/BeClHUblZ8i/?tagged=mydsf

https://www.instagram.com/p/BeAsbrFnCfK/?tagged=mydsf

https://instagram.com/p/Bd5AAE5nwy6/    

https://instagram.com/p/BdzuRhyFOjM/                      

https://instagram.com/p/BeBnJsWDajj/                                         

https://www.instagram.com/p/Bd5WHjplh84/

https://www.instagram.com/p/BeAiAl7hT2o/

The 23rd edition of DSF, which runs until 27 January, is a citywide extravaganza that aims to offer residents and visitors enriching shopping experiences, the chance to win life-changing prizes and access to a range of family-oriented entertainment.

For more information on DSF, and its activities and promotions, please visit https://www.visitdubai.com, or follow @DSFSocial account on Twitter, Facebook and Instagram.




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