Guest Posts, Link Building, SEO, Pay-Per-Click campaigns
Advanced Search
Download our Media Kit




Home / Features / GoNabit: Pioneering Group-Buying And Social Commerce In The Middle East
Special Features

GoNabit: Pioneering Group-Buying And Social Commerce In The Middle East

People everywhere have lately felt an increasing downward pressure on spending because of the global economic crisis. People still want to enjoy themselves and discover new experiences locally, but are looking for opportunities to save money while keeping shopping social. The founders of GoNabit recognize that saving is best done socially, and that the Internet is long-overdue as a means for buying and saving in the Middle East. The experienced team behind GoNabit is pioneering group-buying and social commerce in the Middle East by launching –the first group-buying platform in the Middle East. “The time is right for residents of the Middle East to enjoy the benefits of e-commerce people. We created to be a pioneering, safe, secure, online group-buying platform for the region that helps people come together and save and discover locally,” said Dan Stuart, founder and CEO of GoNabit. “With, we’re proud to be first in the region bringing the benefits of e-commerce while keeping shopping social, migrating people from online savings to offline social experiences, and helping people increase their savings through collective buying power.” Each day GoNabit features one huge deal per city. People sign-up online to receive the deals, and if they wish to participate in the deal they do so using their credit card. Once the minimum number of buyers is reached the deal ‘tips’, the credit card gets charged, and GoNabit sends the buyer their voucher. Buyers then print their voucher and redeem it with the local merchant. If the minimum number of buys is not reached before the deal closes, no one is charged – but no one gets the deal either. “This need for critical mass allows us to negotiate great deals, while the platform’s in-built social tools, and the need to spread the word to make sure the deal tips is what makes the experience on GoNabit unique,” said Stuart. “Merchants love the model because they are investing only in the people that have made a financial commitment to trying them out. Merchants define their criteria for success for the campaign knowing that unless we hit those criteria they are not charged anything, ensuring them a risk-free marketing proposition; that is the key to assured marketing,” said Stuart. “We are facilitating customer interactions and social buying participation in ways that drive measurable business results. For local businesses, it’s not only about creating buzz. We’re moving the word-of-mouth needle from buzz to buy.” GoNabit is backed by initial funding led by, making majority owner and at the same time enabling GoNabit to leverage the well-established regional scale, local knowledge, and experience of the platform and leadership. “The investment is key for us,” said Stuart. “Talk about a serious kick-start to GoNabit: we’ve got fantastic support to launch a great online business from an organization that has done it successfully and with longevity.” GoNabit is launching in Dubai in May, and soon in Abu Dhabi with plans to offer deals in ten regional cities before year-end. Buyers can sign-up to receive the daily Nabit email for their city at, and local businesses interested in being featured can get more information on the website.

We accept Guest Posts

  All fields are mandatory
Your Name
Your Comments
 Max 250 characters - Word Count :
Image Verification
Change Image


View Special Features by Category.
Airlines & Airports
Art & Gallery
Banks & Financial sector
Car Industry
Dubai Government
Dubai Metro
Education & Institutions
Events & Occassions
Exhibition Center
Family Shows
Food & Beverages
Free Zones
Golf Clubs
Government Departments
Health & Fitness
History & Culture
Hospitals & Clinics
Hotels & Hospitality
Identity cards
Internet Services
Media & News
Online Food Service
Online Store
Other Emirates
Parks & Beaches
Precious Metals
Real Estate & Property
Religion & Culture
Resorts & Clubs
Shopping Malls
Special Centres, Groups & Communities
Sports & Events
Sports Bars
Things To Do
Trade Fair
Travel & Leisure
UAE Market News
VIP Services
Wedding Planners

Back to top

Hotels hotels Check out Hotels in Dubai
Shopping shopping A complete Mall & Store Guide
Dining dining Eating out at the coolest spots
Sightseeing sightseeing Things to see & do
DCG Recommends dcg recommends Best of the best in Entertainment
News Alerts
News Alerts
Stay ahead with dubai news
dcg mobile
dcg Mobile
With you wherever you go
rss feed
RSS Feeds
Get the latest
dubai blog
Dubai Blog
Your space, your voice
DCG at a glance