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Most Powerful Trends of Social Commerce

Earlier, advertising showed up through fewer channels such as television, radio and billboards. If the companies wanted to increase their sales, they had to spend a huge amount of money to make their products visible in the market. 

But now Social media has completely transformed the manner of business. As, now people spend most of their free time on social media platforms and companies drive sales in an innovative way through social media tactics. Every year these tactics change as new platforms brings new options. 

Social Media and E-commerce are rising, thus there’s a great push towards online social shopping. Social commerce offers consumers an easy online shopping experience by partnering with retailers and social network. 

Some major Social Commerce trends-

Coupons and Discount
All the social commerce platforms provide various kind coupons and discount of all major brands at one place only. The online social shopping sites provide souq offers, namshi deals, letatango discounts and wadi coupon codes in UAE.

Rise of Chatbots
Chatbots are for customer care and customer services and majority of brands are now coming in market with chatbots as customer assistance is a must for any brand. These chatbots reduces the response time and give customer a great assistance and helps to maintain customer loyalty towards the brand. 

Rate Me Option
Rate me can either make a company or break a company. As, if the customer likes the product or service, it will give you good rating and share on social media, while on the other hand if the customer didn’t like the product or service, it would not be in the favour of the reputation of the company. 

Let the Users Take Over
As the customers believe more on real scenario, thus marketers are creating a feature where the user can create its own community and can share the product he/she liked and help others and their friends in online shopping in a convenient way. 

This feature drives huge amount of sales as customers believe in the user created content and this leads to higher conversion rates. 

 



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