Special Features
Dubai Shopping Festival - Facts And Figures
The Dubai Shopping Festival takes distinction for being the longest running shopping festival in the world, being organized this time for the 15th edition.Here are some more interesting facts:
• ‘One World. One Family. One Festival’ – is the ever popular slogan of DSF.
• 1996 – the first edition of DSF was launched.
• The first edition saw a visitor number of 1.6 million visitors and an expenditure AED 2.15 billion.
• AED 9.8 billion is the expenditure of 3.35 million visitors during DSF 2009.
• Around 35 million visitors have spent close to AED 74 billion between DSF 1996 and DSF 2009.
• AED 1.3 billion – total value of prizes given away including:
AED 60 million in cash
643 kilos of gold
33 Rolls Royce
405 Nissan
1338 Lexus
• 40 – world records broken during 14 editions of DSF and officially entered in the Guinness Book of World Records
DSF - the 15th edition
• 32 days – is the duration of DSF 2010, to be held from Jan 28 to Feb 28
• 32 Lexus LS 460 cars, 4 Lexus LX 570 SUVs, and cash over AED 3 million to be won in the Lexus Mega Raffle
• 32 Nissan SUVs and 12 Nissan sedans to be won in the Nissan Grand Raffle
• 6000 retail outlets will put out promotions during DSF 2010
• Around 50 landmark shopping malls, including one of the world’s largest – The Dubai Mall, will be part of the Festival
• Up to 75% - the discount shoppers can expect on international brands and merchandise
• 150 local and international events await DSF 2010 visitors
