Special Features
Bawadi Mall Launches 16-day Summer Carnival
The largest mall in Al Ain city, Bawadi Mall, is hosting a 16-day Summer Carnival that will conclude on July 13, to coincide with the “Win & Go High Tech” campaign, which will allows to enter daily raffle draws to win Apple products, including iPhones, iPads, iPods and MacBook until August 30.The Summer Carnival is also hosting four daily entertaining shows, including Marching Musicians, Giant Stilt Walkers, Acrobat Clowns, Juggling Acts, Monocycle Jumpers, Chair Show, Comedy Show, Club Show, Rola bola and Acrobatic trampoline.
Commenting on the joint campaigns, Khalid Shraim, Senior Marketing Manager, Bawadi Mall said: “This is extremely unique at Bawadi Mall during this part of the year, especially when big festivals are taking place in the region. We have carefully studied this period and arranged a campaign that integrates entertainment with shopping.”
“We have lined up a series of entertainment shows during the 16-day campaign, presented in 4 sessions, timed to cater to the largest number of shoppers,” added Shraim.
The campaign under the slogan “Win & Go High Tech” allows visitors to enter a daily raffle draws to win an iPhone, iPad, iPod or Mac book in collaboration with Jacky’s Electronics and will be held concurrently with the Summer Carnival ending on July 13.
“This campaign is like none other, in terms of offers, and we are expecting a huge increase in footfall at Bawadi Mall during the period,” said Shraim.
“This carnival is a welcome addition to the long list of attractive campaigns that have enabled Bawadi Mall to increase footfall, helping position Al Ain city as a leading shopping and entertainment destination in the region.”
