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Home / Features / Dubai-It Significance

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Dubai-It Significance

Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, announced the introduction of “Dubai-it” as a verb referring to achieving something extraordinary using excellent methods and in record time.

In announcing the initiative, Sheikh Mohammed stated that speed does not mean haste, quality does not mean delay and ambition has no value without execution.

Inherent in the initiative are three major expectations:

Ideas must generate results: Although strategies, announcements and ambitions may define a course of action, the ultimate measure of their validity lies in their implementation.
Speed must be accompanied by discipline: Preparation, ownership, decision-making and coordination are among the ways faster delivery can occur; hasty work or lower standards are not acceptable alternatives.
Results must be measured: The various award categories reference specific metrics to measure the technological results of projects/programmes/initiatives; the economic/social benefits realised due to initiatives; and transformations experienced in corporate performance, operational processes or market positioning.

The eight categories for the Dubai-it Awards

The awards comprise four categories related to projects, two categories related to institutions and two categories related to people.

Projects

1. Government project achieving exceptional results in record time
Recognises tangible output generated swiftly while maintaining quality.

2. Technology-based projects that convert concepts into functional solutions.
Recognises a technology-based project resulting in quantifiable and sustainable outcomes.

3. Educational projects embedding the philosophy of Dubai-it
Recognises efforts promoting achievement/accountability/results-focused culture.

4. Real estate projects creating urban impact
Recognises developments contributing significantly to Dubai’s urban/economic/social environment.

Institutions

5. Government institution distinguished by speed and achievement
Recognises an agency having incorporated a commitment to achievement/outcome into its organisational culture.

6. Company that has achieved significant transformation
Recognises a company that has undergone significant changes in terms of its corporate performance/operations/market position.

People

7. Project Manager of a government project who successfully implemented an exceptional achievement
Recognises a successful conversion of a government vision into tangible results through effective planning/execution.

8. Entrepreneur who transformed an idea into exceptional success
Recognises a new entrepreneur who successfully converted an innovative idea into a successful business with tangible results/significant impact.

In summary, the award will evaluate achievements on three separate levels. Project categories are based on what was accomplished through projects. Institutional categories reflect how organisations work together to improve themselves. Individual categories recognise individuals who made the objective a reality. This way of evaluating achievement ensures that different kinds of achievements are not evaluated as though they are equivalent.

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