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Home / Features / Dubai Summer Surprises, June 17, 2010 - August 07, 2010

Special Features

Dubai Summer Surprises, June 17, 2010 - August 07, 2010

The Dubai Summer Surprises or DSS was first launched in 1998 and has since, become one among the major shopping and entertainment events witnessed in the region. Consisting of numerous exciting activities that include entertainment, shopping, and winning, DSS has today become the ideal getaway for Family Holidays during the summer months. The DSS slogan, ’Big Fun for Little Ones’, reflects the intention of this celebrated summer event in providing children with abundant entertainment possibilities. DSS witnessed a major shift in its strategy in 2007, whereby the focus of the event expanded to include various age groups. The concept of 10 weeks and 10 surprises also evolved to include more surprises spanning the entire period of the event. Much awaited events: Fashion - Catch a glimpse of the latest in trend. Be the first to know - what’s in and what’s out. Designer labels, exclusive collections and oodles of glamour, that’s what’s packed in for you in the 13th edition of Dubai Summer Surprises. Sheila and Abaya The only fashion show to cater to the Sheila and Abaya market. This glamorous event is filled with stunning designs and beautiful creations. A DSS 2010 signature event, it is a platform for local and regional designers to highlight their designs of the traditional dress. Sheila and Abaya features established and amateur designers participating from across the UAE and GCC. Date: July 01-10, 2010 Venue: The Dubai Mall, Fashion Catwalk, Ground Floor Kids Fashion Week Dedicated to young fashionistas everywhere, the growing market of children’s clothing is celebrated in a display of the colourful, practical and cool designs on the kids clothing scene. A DSS 2010 signature event, this mini fashion week features shows, the local catwalk stars of tomorrow and global brands such as Benetton, Diesel, Moschino, Pumpkin Patch, Kenzo and many more. It is as glitzy and glam as the grown up versions. These trendy creations are hard to resist and provide inspiration for your little one’s summer wardrobe. Date: August 1-7, 2010 Venue: Deira City Centre Food - Tease your taste buds with the upcoming food events in the Dubai Summer Surprises. Watch the best from the culinary world fight to be crowned the finest. So are you up for a little "foodie" adventure? Middle East Junior Chef of the Year In recognition of the region’s upcoming culinary talent, the Middle East Junior Chef of the Year, a DSS 2010 signature event, celebrates the works of 600 and more chefs coming together in Dubai from star hotels across the GCC. With over 22 categories and separate competitions, the jury is formed from master chefs from around the world. During the event, multinational chefs battle it out to showcase their finest preparations and amaze the judges with their skill and expertise. Date: June 23-29, 2010 Venue: BurJuman Centre Kids Events - Parents! You don’t have to go in a tizzy this summer. Dubai Summer Surprises will ensure that your little ones have a gala time without leaving you in a daze. Join us for a variety of fun activities and games that will not only keep your kids engaged, but who knows, may even land them a surprising win. Dora The Explorer Dora, the Latina heroine is all ready to set out on another exciting musical adventure with her best friend Boots, a furry and fuzzy monkey. Set through ever changing environment, children can explore the world with Dora and learn to communicate with her friends in both English and Spanish. Dora The Explorer show is one of the highlights of DSS this year and aims to create an interactive environment for children. Date: July 05-21, 2010 Venue: Mirdiff City Centre SpongeBob Stories Patchy the Pirate agrees to share his most prized treasure with the audience - his favorite stories under the sea, all about his favorite absorbent friend SpongeBob SquarePants! As Patchy regales the audience with his stories, SpongeBob, Patrick and Squidward appear, reenacting these classic scenes. SpongeBob Stories is an international cartoon show and an attraction for children and families alike this DSS. Date: July 22, 2010- August 07, 2010 Venue: Dubai Festival City Kids Olympic Games With energy to burn and prizes to be won, kids enjoy a fun filled series of sports activities during Kids Olympic Games, a DSS 2010 signature event. Competitive, yet friendly, this must see event accommodates children from ages of 9 months to 10 years. The only event in town to include babies and toddlers, there really is a race for everyone - parents included! From baby crawling to dancing, three legged races and many more surprises in store, kids can find their own sporting niche at the best of their ability. Date: July 25-31, 2010 Venue: Mirdiff City Centre World of Stories A DSS 2010 signature event, World of Stories lets you and the kids re-live and experience the fantastical elements of popular stories with activities and events for all ages. Held in both English and Arabic, there are plentiful opportunities for meeting and greeting your favourite characters, photographs and more. Additional activity corners take visitors through a journey of other stories from the classics to the traditional. Date: 18th June to 29th June 2010 Venue: Mercato Mall Tradition & Culture - Curious to know something new, something exciting, something that is not part of your culture or homeland? Then join Dubai Summer Surprises this year to learn the unique Emarati culture, including art, history & traditions. Get a rare insight into our history. Min Bladi Al Emarat A popular event with locals and tourists alike since its inception five years ago, this event gives a fascinating insight into the age old UAE Bedouin, marine and mountain traditions. The unique Emarati culture and handicrafts are celebrated and displayed in this authentic presentation. A DSS 2010 signature event, it features activity corners such as a heritage oasis, hospitality tents, traditional shows, and competitions, visitors receive a rare and privileged insight into the history of Dubai and its surrounding Emirates. Date: July 17- 26, 2010 Venue: The Dubai Mall, Gold Souk Atrium, Ground Floor

Website: http://mydsf.ae/en/events

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