Tools to Help Your Dubai Business Succeed
In 2015 alone, there were more than 22,000 small businesses that started in Dubai. As of 2017, there were 20,247 new licenses issued and 140,716 licenses renewed. Because of the option for foreign ownership in the free zones, tax exemption, and a strong economy, (among other draws and benefits), many entrepreneurs whether local or from out of the country are choosing to launch their businesses in Dubai.
Starting a business, (no matter where in the world), is a lot of work, but in a city with so many other businesses, it can be extra difficult to stand out and set yourself apart. You may have the best business plan, the perfect name, and all of the legal formalities in order, but without the proper business tools, you might not start to see the success you hoped for and deserve for a long time, if at all. Luckily, there are quite a few tools available to help you get your business up and running and thriving for long-term success.
1. DED E-Services
The DED E-Services is provided by the Government of Dubai and makes it quick and easy for you to apply for and obtain your license. You can get your commercial license within five minutes, or requests legal contracts, submit inquiries, etc. It makes the logistics of getting started a lot faster and simpler.
2. BuzzSumo
BuzzSumo is a tool that analyzes content and helps you find what is most shared, by whom, etc. It lets you compare your content to your competitors’, giving you valuable insights that you can apply to your marketing strategies to make them more effective moving forward.
3. Due
An invoicing platform, Due makes it easy to pay and get paid more quickly. Not only that, but it helps you keep track of all of the payments sent and received in an organized manner so that you can keep better track of your finances and better control your cash flow.
4. Bold360
Bold360 is a platform that integrates AI to provide customer service solutions for businesses. Through their products, you can offer both live chat and a conversation engine to your clients so that they have customer service options available 24/7. Even if your agents aren’t available, their AI-powered chatbots can interact with consumers to help them through the entire purchase process and answer any questions.
5. Hootsuite
Social media is one of the most important aspects of a business these days. As of 2017, there were 2.46 billion social media users throughout the world, and Statista predicts that it will grow to 3.02 billion by 2021. By getting on social media, you’ll position yourself directly in front of your customers.
Hootsuite is a tool that makes it easy to manage all of your social media accounts through one platform. You can create posts in advance and schedule them to go out at a later date or time, and you can track the engagement through valuable metrics that will help you keep improving your social accounts over time.
6. Crazy Egg
Crazy Egg is a tool that analyzes your website and helps you make improvements so that you can give your visitors the best experience possible and prompt them to become loyal customers. With features like A/B testing, heat maps, and recordings of real visitors, Crazy Egg is a tool you can’t afford to skip.
7. Asana
Asana is a project management tool that helps you outline all of the different aspects of a project, make assignments to team members, track progress in real time, and get a quick visual of where everything is. Better yet, it can be integrated with more than 100 other tools for a better, more effective experience.
8. Meltwater
PR is important for any business and Meltwater helps you get in touch with the people who will be able to help with that. Their platform can connect you with reporters and journalists covering your industry so that you can put the news about your company that you want to out there. It also helps you see the results of your efforts to gauge your public image.
9. Canva
Canva is a free design tool that helps you create stunning graphics, fliers, social media posts, cards, business cards, etc. It’s easy and straightforward to use, so if you don’t have a designer in-house and need something done quick, you can whip it up yourself. Even if you do have a designer, they may prefer to work off of the Canva tool as opposed to the other options that are out there.
10. Skype
When you run a business, communication is one of the most important success factors. Without a good communication channel, though, it can be difficult to get in touch with offsite employees, foreign suppliers, cross-country clients, etc. Skype makes communication fast and easy, no matter where you are and where the person you need to talk to is.
What other tools could you not live without?
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